Terms of Service
Effective 28 June 2026
1. About Primal Eva and Acceptance
Primal Eva ("we", "us", "our") operates primaleva.com and provides an AI-powered personal development and decision-support application (the "Service"). By creating an account or using the Service in any way, you agree to these Terms of Service ("Terms").
2. What the Service Is
Primal Eva is a software application that uses artificial intelligence to generate personalized insights, reflections, and decision-support content based on information you provide — including birth data, journaling entries, and conversation history. It helps you recognize patterns in your thinking, energy use, and decision-making over time.
The Service is for informational and educational purposes only. Nothing produced by the Service constitutes medical, psychological, psychiatric, legal, or financial advice. Do not use the Service as a substitute for professional care of any kind.
3. Eligibility
You must be at least 18 years old to use the Service. By creating an account you confirm that you meet this requirement.
4. Accounts
You are responsible for keeping your account credentials secure and for all activity that occurs under your account. Notify us immediately at hello@primaleva.com if you suspect unauthorised access.
5. Subscriptions and Payments
Paid plans are processed by Paddle (paddle.com), our authorised merchant of record. By purchasing a subscription or one-time product, you agree to Paddle's buyer terms and authorise Paddle to charge your payment method on a recurring basis where applicable.
- · Blueprint — $19 / month: billed monthly, renews automatically until cancelled.
- · Golden Path — $297 one-time: charged once; lifetime access to the purchased content.
- · Blueprint Report — $97 one-time: charged once for a downloadable PDF.
You can cancel your subscription at any time from your account settings. Cancellation takes effect at the end of the current billing period; you retain access until then.
6. Free Tier
The free "First Contact" tier is provided without charge and may be modified or discontinued at our discretion with reasonable notice.
7. Intellectual Property
The Service — including its software, design, and generated content frameworks — is owned by Primal Eva and protected by applicable intellectual property laws. Your personal data and conversation content remain yours. By using the Service you grant us a limited licence to process that content solely to deliver the Service to you.
8. Prohibited Uses
You may not:
- · Use the Service for any unlawful purpose.
- · Reverse engineer, decompile, or attempt to extract the source code of the Service.
- · Use outputs from the Service to train competing AI systems.
- · Resell or sublicense access to the Service.
- · Impersonate another person or entity.
- · Attempt to bypass account authentication or security controls.
9. Disclaimer of Warranties
The Service is provided "as is" and "as available" without warranties of any kind, express or implied. We do not warrant that the Service will be uninterrupted, error-free, or that results obtained will be accurate or reliable for any particular purpose.
10. Limitation of Liability
To the maximum extent permitted by law, Primal Eva's total liability to you for any claim arising out of or relating to the Service shall not exceed the total amount paid by you in the twelve months preceding the claim. We are not liable for any indirect, incidental, special, or consequential damages.
11. Termination
We may suspend or terminate your account if you violate these Terms or engage in conduct we determine to be harmful to the Service or other users. You may delete your account at any time from your account settings.
12. Changes to These Terms
We may update these Terms from time to time. We will notify you of material changes by email or via the Service at least 14 days before they take effect. Continued use after the effective date constitutes acceptance of the updated Terms.
13. Governing Law
These Terms are governed by the laws of the jurisdiction where the Company is registered. Any disputes that cannot be resolved informally shall be submitted to the courts of competent jurisdiction in that territory.
14. Contact
Questions about these Terms? Email hello@primaleva.com.